About Us

Chasing the New Normal

We build exponential companies
that chase the new normal of their industry
by redefining business models
with the use of software & technology
made by diverse teams
resulting in extraordinary returns.

New Normal Group is an entrepreneurial investment group.

We found, co-found, invest in, incubate, and scale growth companies.

We are not limited by the traditional structures of venture capital. We invest in companies across different lifecycles, from startup, through seed and scale up. We also found, co-found and incubate new startups when we see the right opportunity.
As we ourselves are entrepreneurs and have significant expert resources we are hands on to help our companies on their growth journey.
Key to all our companies is that they either build software or utilise software to rethink business models.

The New Normal
way of thinking

Our Values
Our Values

Passion fuels our creativity and drive
Speed to adapt, improve and execute
Execution makes ideas a reality
Entreprenership creates value and challenge status quo

Meet the Team

We are passionate entrepreneurs, who have spent the last 20 years founding, developing, growing, financing, buying and selling technology companies.
Aleksander Farstad
Partner and Group CEO
+47 997 37 609
Silje B. Bogen
Group HR Director
+47 936 43 175
Sverre Holter-Sørensen
+47 415 17 676
Lene Aspen Nilsen
Partner and Group CFO
+47 916 35 938
Jon Endre Gjærum
Partner and Chief Investment Officer
+47 906 10 535

Join the New Normal

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Career Opportunities

Do you think exponentially, love diversity and want to chase the new normal with us? Check the open positions in our group companies.
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Are you a founder or entrepreneur with an exponential business idea, seeking a partner helping you take your company from a start-up to a scale-up we would love to discuss how we can help you succeed.
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Do you want to learn more about our different approach to venture investments, co-investment opportunities and how we create extraordinary returns?